Terms of Service

LaunchWell Digital may provide services including:

• Website design
• Website development
• Website management
• Website maintenance
• Search engine optimization
• GEO / AI search optimization
• Digital marketing
• Analytics
• Automation
• Consulting
• Website strategy
• Lead-generation systems
• Related digital services

Specific services may also be described in proposals, invoices, order forms, emails, statements of work, or written agreements.

Work outside the agreed scope may require additional fees.

LaunchWell Digital offers multiple service plans:

The Client agrees to pay the setup fee, initial deposit, remaining project balance, recurring monthly fee, and any approved additional charges associated with the plan selected at the time of purchase.

Unless otherwise agreed in writing, 50% of the applicable setup fee is due before work begins and the remaining 50% is due upon completion of the initial website project and before final launch or release of applicable deliverables.

Recurring monthly charges begin after the website launches unless otherwise agreed in writing.

Existing Clients keep their agreed pricing unless changed according to an applicable agreement. Future website price changes do not automatically change existing Client pricing. Custom or negotiated pricing in writing controls over public standard pricing for that Client.

LaunchWell Digital may also offer custom pricing, promotional pricing, discounts, special project pricing, and individually negotiated pricing. If a Client receives custom or discounted pricing in writing, that written pricing controls over standard pricing.

• A deposit is required before work begins.
• The remaining setup balance is due upon completion unless otherwise agreed.
• Monthly recurring service fees begin after launch unless otherwise agreed.
• Additional approved work may result in additional charges.
• Fees already earned for completed work are generally non-refundable except where required by law or specifically agreed in writing.

Ongoing monthly service may include, depending on the selected plan:

• Website hosting
• Website maintenance
• SSL support
• Routine updates
• Minor content changes
• Monitoring
• Website support
• SEO support
• Analytics
• Performance monitoring
• Other services listed in the selected plan

Major work may require additional payment, including:

• Large redesigns
• Additional pages
• Major functionality
• Advanced integrations
• Large SEO projects
• Advertising management
• Significant content creation
• Third-party software costs
• Custom automation
• Work outside the selected plan

Clients are responsible for providing requested materials including:

• Photos
• Logos
• Text
• Product or service information
• Business information
• Credentials or account access
• Feedback
• Approvals
• Legal disclosures specific to their industry

The Client represents that they own or have permission to use all content they provide.

LaunchWell Digital is not responsible for delays caused by missing Client information, materials, access, approvals, or feedback.

Reasonable revisions may be included during development according to the selected plan or agreed project scope. A revision means a modification to previously agreed work.

The following may be considered additional work:

• New pages
• Major redesigns
• New functionality
• Significant scope changes
• Complete design-direction changes
• Large additional content requests
• New integrations

The Client is responsible for reviewing the website before launch. The Client should verify:

• Contact information
• Pricing
• Business details
• Service descriptions
• Product information
• Images
• Spelling
• Legal statements
• Links
• Forms
• Other website content

Approval to launch constitutes acceptance of the website in its then-current form, subject to any ongoing services included in the Client's plan.

After full payment of all applicable amounts, the Client receives ownership of final Client-specific deliverables created specifically for that Client, except for retained LaunchWell Digital and third-party materials.

LaunchWell Digital retains ownership of:

• Pre-existing materials
• Templates
• Frameworks
• Reusable code
• Internal tools
• Automation systems
• Workflows
• Processes
• Methods
• Prompts
• Design systems
• Know-how
• Proprietary technology
• Reusable assets
• Internal systems

LaunchWell Digital grants the Client the rights reasonably necessary to use LaunchWell-owned materials incorporated into the completed website.

Third-party materials remain subject to their respective licenses, including:

• Software
• Plugins
• Fonts
• APIs
• Themes
• Stock media
• Hosting platforms
• Website platforms
• Third-party tools

The Client confirms that they have the legal right to use materials they provide.

LaunchWell Digital is not responsible for copyright, trademark, licensing, or ownership disputes arising from Client-provided materials unless caused directly by LaunchWell Digital.

Unless the Client requests otherwise in writing, LaunchWell Digital may display publicly available portions of completed work for portfolio and marketing purposes. This may include:

• Business name
• Logo
• Website screenshots
• Website URL
• Publicly available project images
• General descriptions of the work performed

LaunchWell Digital may use or integrate third-party services. LaunchWell Digital does not control and is not responsible for third-party:

• Outages
• Service interruptions
• Account suspensions
• Security incidents
• Algorithm changes
• Pricing changes
• Policy changes
• Platform changes
• Discontinued features
• API failures

Examples may include:

• Google
• Search engines
• AI platforms
• Hosting companies
• Domain registrars
• Email services
• Payment processors
• Analytics platforms
• Website platforms
• CRM platforms
• Advertising platforms
• Software providers
• APIs

LaunchWell Digital does not guarantee:

• Specific Google rankings
• #1 search rankings
• Specific AI search placement
• Specific GEO results
• Search-engine visibility
• Website traffic
• Leads
• Sales
• Revenue
• Profit
• Conversion rates
• Customer acquisition
• Specific business performance

Search engines, AI systems, advertising platforms, social platforms, market conditions, competition, and other factors are outside LaunchWell Digital's direct control.

Previous results, estimates, projections, case studies, or examples are not guarantees of future performance.

LaunchWell Digital may use artificial intelligence or automation tools to assist with:

• Website copy
• Research
• Images
• Design concepts
• SEO work
• Marketing content
• Automation
• Analytics
• Other project tasks

Clients are responsible for reviewing and approving final factual claims and representations about their business.

The Client is responsible for ensuring that their business, products, services, licenses, content, representations, claims, privacy practices, and business operations comply with applicable laws.

LaunchWell Digital does not provide legal advice, tax advice, accounting advice, financial advice, medical advice, or regulatory advice unless separately qualified and specifically engaged to do so.

Ongoing services may be canceled or terminated according to the applicable service plan or written agreement.

Cancellation does not automatically require LaunchWell Digital to refund amounts already earned for completed services.

Any unpaid balance for completed work remains due after termination.

Termination of LaunchWell Digital services does not automatically transfer ownership of:

• Third-party software
• Third-party subscriptions
• Licenses
• Hosting platforms
• External tools
• Proprietary LaunchWell Digital systems

LaunchWell Digital may pause or suspend development, maintenance, support, ongoing work, and related services when a payment becomes overdue.

Where reasonably practical, LaunchWell Digital should provide notice before suspending ongoing services.

Amounts already owed for completed work remain due.

To the fullest extent permitted by law, LaunchWell Digital is not liable for indirect, incidental, consequential, special, or lost-profit damages arising from:

• Third-party outages
• Ranking changes
• Website downtime
• Data loss
• Platform changes
• Search-engine changes
• AI-platform changes
• Unauthorized third-party activity
• Business interruption
• Third-party services

To the fullest extent permitted by applicable law, LaunchWell Digital's aggregate liability arising from a particular service or project will not exceed the amount actually paid by the Client to LaunchWell Digital for the service giving rise to the claim during the preceding six months.

This section does not attempt to waive liability that legally cannot be waived.

LaunchWell Digital uses reasonable efforts to provide reliable services but does not guarantee that websites, hosting, software, APIs, integrations, or third-party platforms will always operate continuously or without error.

Both parties should use reasonable care to protect confidential non-public information.

LaunchWell Digital confidential information may include:

• Internal workflows
• Processes
• Automation
• Software
• Internal tools
• Pricing strategies
• Business methods
• Lead-generation methods
• Proprietary systems
• Non-public prompts
• Internal documentation

• Business communications may be handled electronically.
• Approvals may be provided electronically.
• Invoices may be provided electronically.
• Agreements may be accepted electronically.
• Notices may be sent electronically.

Electronic acceptance of these Terms is intended to constitute the Client's agreement to them.

This Agreement becomes effective on the date the Client affirmatively accepts these Terms by checking the required agreement box and confirming the applicable purchase or service authorization.

For each Client, the following is dynamically recorded at the time of acceptance:

Example: Agreement Effective Date: November 14, 2026 · Accepted: November 14, 2026 at 2:36 PM CT · Terms Version: v1.0

The "Last Updated" date shown at the top of this page is the date the Terms page was last modified. It is separate from an individual Client's Agreement Effective Date.

These Terms are governed by the laws of the State of Texas.

LaunchWell Digital may update these Terms prospectively. New Clients should accept the current version. Existing Clients should remain associated with the specific version they previously accepted unless their agreement provides otherwise or they later affirmatively accept updated Terms.

Historic acceptance records are not automatically overwritten when the Terms change.

These Terms work together with proposals, invoices, statements of work, order forms, written pricing agreements, and other written agreements. If a specific written agreement expressly conflicts with these Terms, that specific written agreement should control regarding the conflicting provision.

For questions about these Terms, reach out to LaunchWell Digital:

Phone & Text: 732-281-4767

Email: info@launchwelldigital.com

Website: launchwelldigital.com